Hard Rock Digital has moved to significantly enhance its payment journey for players, through the integration of the Pay by Bank solution from Trustly.
As a result of the collaboration, the player experience will be boosted by instant deposits and secure links to their bank account.
Danny Crook, SVP of Operations at Hard Rock Digital, added: “The addition of Trustly will provide an incredible benefit to both the business and our players, allowing for faster, more seamless banking transactions, insights for a more personalised experience, and maintaining a safe gaming environment.
“We look forward to continuing to implement Trustly’s solutions and building on this successful partnership.”
Hard Rock Digital will also look to elevate engagement through access to Trustly’s VIP program, which uses a proprietary risk engine to approve up to $1m deposits and provide streamlined 24/7 support for the platform’s most valuable gaming players.
As well as this, it’s a collaboration that can see Hard Rock Digital be boosted by access to Trustly’s real-time consumer insights to increase conversion rates, allowing the online sportsbook to gain deeper insight of its player’s activity and allowing them to provide tailored payment preferences.
The link further underpins Trustly’s strong footprint in the US market, as in addition to providing real-time payments (RTP), which have been attracting the allure of US consumers through the RTP national payment rail, Trustly will also allow Hard Rock Digital customers to access its Guaranteed Clearing House (GACH) payments and Available Funds Guidance solution.
John Parsons, VP of Gaming at Trustly, added on the collaboration: “We are excited to work alongside Hard Rock Digital in these important markets.
“This partnership is just the beginning of a long-lasting relationship that will drive growth and innovation in the US online betting space. Together, we are committed to building a payments experience that puts the player first.”
