Soft2Bet has combined casino and sports betting for players in Romania with the launch of its latest platform, Zinx.
Designed specifically for the Romanian market, the platform has a dark backdrop with ‘electric blue and kinetic purple gradients’, which Soft2bet says signals speed, focus and modern digital power.
The platform also features the title character Zinx, an animated dragon that guides users of the platform.
Soft2Bet’s casino content and sports betting products are both available through Zinx.
Yoel Zuckerberg, Chief Product Officer at Soft2Bet, commented: “With Zinx, we are bringing an incredibly competitive and relevant digital product to Romania, perfectly balancing thrilling, electric gameplay with safe and transparent operations.
“Our powerful dragon mascot and the innovative MEGA Round gamification engine help define the Zinx experience across both casino and sports betting. We are confident Zinx will set a new benchmark for Romanian players seeking a modern, diverse and secure entertainment platform.”
The MEGA Round gamification engine mentioned by Zuckerberg is a custom prize wheel feature that is part of Soft2Bet’s wider MEGA gamification engine. According to Soft2Bet, the feature lets players earn spins through deposits, with randomised prizes adding a reward to normal gameplay.
Building in Romania
Soft2Bet has had a presence in Romania since 2024 through the online casino Don.ro.
The company then further built on this presence in October 2025 when it expanded its social-media-inspired casino, Swiper, to the country after its initial launch in Sweden.
Like social media platforms, Swiper is centred on ‘swipe-driven’ navigation, meaning players can discover, select and play games using their thumb.
The platform also has a feed of short-form video clips, similar to TikTok or Instagram reels, which highlight new releases.
“We know what today’s players want – they value speed, simplicity, and familiarity,” said Zuckerberg at the time of the launch. “With Swiper’s social approach, we’re excited to see how this fresh UI/UX impacts engagement and loyalty.”
