Branded slots are providing iGaming suppliers with exciting opportunities to engage players across a range of demographics, maximising immersive storytelling mastered by the video game industry.
Looking to tap into these narrative techniques and dynamic mechanics offered through video games, Games Global revealed that it gained the rights to produce slots inspired by one of the most popular game franchises of the 21st century – Assassin’s Creed.
Detailing the strategy for Games Global to ensure they “elevate the slot gaming experience to new heights” with the rights for the video game franchise, CEO Walter Bugno emphasised that it is pivotal the series aligns with the traditions of the original games.
“The video game industry has mastered player engagement, immersive storytelling and dynamic mechanics – elements that translate perfectly into modern online slots,” said Bugno. “By taking inspiration from Assassin’s Creed, we can introduce more interactive and narrative-driven experiences.”
“Additionally, incorporating high-quality visuals, recognisable characters and rewarding progression mechanics will elevate the slot gaming experience to new heights, attracting both seasoned slot players and fans of the franchise.”
One particularly interesting part of the announcement was the inclusion that these titles would be narrative-based. Storytelling slot releases are becoming increasingly popular with online casino suppliers as a way to engage players, and Bugno suggests that this will help the games “stay true” to Assassin’s Creed legacy and popularity.
He explained: “Narrative-driven gameplay is a hallmark of the Assassin’s Creed series, and ensuring the four slot games are interconnected allows us to stay true to that legacy.
“This approach will provide a deeper, more engaging experience where players can follow a storyline across multiple releases, unlocking new elements and gameplay features as they progress.
“Players will be able to see how the story unfolds while enjoying the excitement of the slot mechanics.”
Staying true to the Assassin’s Creed video game series has been heralded as a key focus for the series of slot releases, and Bugno explained that the use of historical themes, established characters and game themes will help the series achieve integrity and thrive.
“To stay true to the Assassin’s Creed franchise, the slot series will incorporate key traditions such as historical settings, iconic characters, and themes of stealth, strategy and adventure,” commented Bugno.
“The gameplay will reflect the series’ signature mechanics, such as hidden symbols, free spins representing ‘missions’, and progressive features that mimic the way players level up in the video games.
“We aim to create a gaming experience that resonates with both fans of Assassin’s Creed and slot enthusiasts alike.”










