The latest episode of the iGaming Daily took a closer look at the battles taking place up and down the EFL this weekend when it comes to relegation and promotion – assessing the challenges for operators up and down the country.
From League 2 to the Championship there are a myriad of variables that will be garnering significant betting engagement on Saturday afternoon, as Charlie Horner and Joe Streeter dissected just how fast paced and unrelenting the day could prove to be for operators.
The Championship relegation battle was the one that took centre stage in the discussion as a number of big casualties could face the drop.
Currently, Hull City occupy the final relegation spot, however they could leapfrog Derby County, Luton Town, Preston North End and Stoke City on a final round of fixtures that promises twists, turns and plenty of betting engagement.
League 2 also featured in the discussion as the battle for the final play-off and promotion spot are in jeopardy. We could also potentially see the heartbreak of those who backed Walsall to go up, as Horner and Streeter both predicted the final chapter in one of the most monumental deteriorations in league football.
Both also noted how positive the day will be for Sky Bet from a marketing perspective, as the operator is associated with some historic moments that live long in the memory of football fans across the country.
Being able to tap into these moments is something that was underlined by BetMGM’s UK Managing Director Gethin Evans in a previous episode of the iGamingDaily.
He also lauded the traction that is felt by Sky Sports when it comes, momentum that will also benefit the conclusion of the EFL season on Saturday, celebrating the job they do in elevating the major moments to the next level through Sky Sports News and their global social media platforms.
