FanDuel has deepened its link with the NBA through the launch of a new co-branded slot game.
The game, titled NBA Super Slam was created by White Hat Studios and will be available exclusively on FanDuel Casino in Michigan, Pennsylvania and New Jersey in the US, as well as in Ontario.
Chandler Parsons, ambassador for the game, commented on its launch: “With the NBA season in full swing, I am excited to be partnering with FanDuel Casino to launch NBA Super Slam. Anyone who enjoys playing slots and has a love for the NBA like I do, there’s no better game to play.”
The game builds on the strong relationship between FanDuel and the NBA and looks to engage players through immersing them in the NBA experience. Players can spin for hoop symbols which collect basketballs of various cash values and can swish cash prizes and chase rings against a shot clock buzzer.
“This exciting new slot game, NBA Super Slam, will bring the fun to the court on FanDuel Casino,” added Daniele Phillips, FanDuel Casino VP of marketing. “We are excited to partner with the NBA and White Hat Studios on this exclusive new game and look forward to new and existing customers engaging with it.”
The collaboration between FanDuel and the NBA came to fruition in 2021, as the operator became a co-official sports betting partner of the NBA alongside DraftKings.Off the back of this, the duo have collaborated on a variety of product offerings such as a NBA Swish Showdown title on the FanDuel Faceoff platform last year.
