SlotMatrix, the iGaming content platform of EveryMatrix, has added to its executive team with the appointment of Björn Sjöberg as Chief Commercial Officer.
Reporting to Stian Hornsletten, CEO of EveryMatrix Games and Co-Founder of EveryMatrix, Sjöberg will be tasked with the SlotMatrix aggregation platform’s commercial success, which features over 36,000 games and more than 350 providers.
Sjöberg stated: “I’m thrilled to join EveryMatrix. I’ve known Stian and members of the senior team for many years and always admired what they’ve achieved in building not just the industry’s fastest growing provider, but also one of the most respected and trusted.”
The newly appointed CCO also commented on October 2024’s acquisition of the gaming studio Fantasma Games, which has helped to boost EveryMatrix’s presence in North American markets, in addition to providing the platform with a new range of titles.
“The Fantasma acquisition is the icing on the cake when it comes to strengthening iGaming’s richest content offering,” noted Sjöberg.
“Looking at the plans we have for this year and ahead, without doubt, we will continue to exceed our customers’ expectations with the best content available.”
Sjöberg joins EveryMatrix from Evolution Gaming, where he worked for eight years in different senior roles, including Head of Key Account Management and CCO.
“Björn is a fantastic addition to the senior commercial team,” added Ebbe Groes, Group CEO and Co-Founder at EveryMatrix.
“He has years of experience and brings invaluable know-how that will serve us well as we accelerate both our own games development and continually strengthen third-party content. We have stood head and shoulders above our competitors in content for many years, and with Björn’s expertise, we can take this to new heights.”
Recently, iGaming Expert spoke to EveryMatrix’s CEO of Casino, Stian Enger, who provided details about the company’s LoyaltyEngine in enhancing player engagement and loyalty, as well as the importance of personalisation and the role of AI.
