GiG appoints Andy Evers as Senior Vice President of Commercial

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GiG Software has added to its management team by appointing Andy Evers as its Senior Vice President of Commercial.

Evers will manage GiG’s commercial, account management, and managed services teams to deliver on the company’s strategic focus of “deepening relationships with its clients and ensuring exceptional service delivery”.

Bringing more than a decade of B2B iGaming experience to GiG, Evers’ knowledge base includes sportsbooks, platform solutions and partnerships in regulated markets in the US, Asia and Europe. He has previously worked in leadership roles at DraftKings and Betgenius.

“I’ve been incredibly impressed by the vision and strategy that GiG’s executive management team has implemented, as well as the immense potential for significant growth and expansion within the business,” commented Evers.

“Having worked with some of the executive team closely during my time at DraftKings, I’ve seen firsthand the high standards they uphold and I look forward to the challenge of helping scale its operational and commercial capabilities during what promises to be a truly exciting period ahead.”

GiG noted that as the company grows globally, Evers will play a significant role in operational and partner success in the delivery of its solutions to operators.

“Andy’s arrival provides a fantastic boost to the business at a pivotal time,” added James Coxon, Chief Operating Officer at GiG.

“His experience and proven track record at driving commercial successes feed into our commitment to optimise our partners’ operations, ensuring we remain able to understand and serve their needs, delivering industry-leading and world-class support in multiple markets.”

Coxon recently spoke to SBC News about GiG’s LogicX, explaining how its artificial intelligence is helping its partner’s platforms with personalisation by converting real-time data into scenario-based solutions.

The COO said: “For us, it’s about powering a business. It’s about making a difference and also about making sure that those players they want to keep, retain and drive, that they’re doing it time and time again using our products and services.”

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